fruit, suitable for all ages, four seasons of food, is an essential source of modern people’s nutritional intake. Its huge consumer demand and broad market space has attracted the attention of many investors and favor, then in the face of the current fierce competition in the market, how to successfully operate a fruit shop? The following skills have to know:
how to run a fruit store secret 1: thematic display
theme exhibition, is to create a scene in the stores, the theme and connotation of certain, so that customers have a sense of novelty, out of the ordinary, fruit join imperceptibly condemnation, so that consumers are more willing to enjoy the freedom of choice and let more vitality, fruit supermarket.
The specific division of the theme of
according to the actual situation of site, environment, season and to taste the best area and the most abundant nutrition; elderly and children; when the season and season; this week sales champion this week and the most affordable price area etc..
how to run a fruit shop secret 2: fresh principle
fruit in the sales area before the exhibition, must carry out quality inspection, to ensure that all shelves of fruit in line with the standards of good quality, reflect the fruit of the "fresh" purpose. Join fruit once found rotten, deteriorated fruit, the first time to pick out, so as not to affect the sales.
how to run a fruit shop secret 3 Feng: full principle
fruit to be plentiful, goods, play a role in attracting customers, goods prices flat, and resolutely put an end to shortage, less goods.
how to run a fruit shop secret 4: color collocation principle
fruits are rich in color, bright color, proper combination and display color collocation, can fully reflect the richness and variability of fruit, not only to the customer, good to hear or see the changing of freshness, and promotional display of fruit better, this is the skill of the fruit display. Such as: purple grapes, red apples, golden orange, green pear collocation together will produce a riot of colours color effect.
how to run a fruit shop secret 5: loss prevention principle
fruit must consider the characteristics of different items in the display, select the correct methods, display props, temperature, or due to improper display caused by the loss. Peach is afraid of pressure and easy to heat, so the display can not be stacked; Apple has effect on the ripening of bananas, kiwi fruit and other fruits together easily lead to excessive deterioration.
fruit display area must be proportional to turnover. If the ratio is too large, >